Jamie attempts to apologize to the Richmond players for his past actions and bullying, but the team is unmoved. Rebecca's teenage goddaughter Nora comes to visit while her mother, Sassy, attends a conference. After watching Rebecca's futile efforts to entertain Nora with childish activities, Roy advises Rebecca to invite Nora to spend a day with her at work. Keeley organizes a photoshoot with Sam for Dubai Air, the team's sponsor, but Sam's father informs him that Dubai Air's corporate owner is an oil company polluting his home country, Nigeria. Keeley directs Jamie to talk to Sharon for help in getting back in the team's good graces. Sam withdraws from Dubai Air's ad campaign, leading the company to demand that Rebecca fire Sam. Nora convinces Rebecca to hold firm, ultimately calling the company's bluff. During Richmond's next game, Sam, Isaac, and Winchester cover their uniforms' Dubai Air logos with black tape in protest. Jamie leads the rest of the players to follow suit. In the postgame press conference, Ted allows Sam to speak on Dubai Air's malfeasance and the Nigerian government's corruption. Despite losing the game, the team celebrates breaking their draw streak. Jamie toasts Sam for his courage, and the two reconcile.